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Mar 2013

Allan Scott Marlborough Sauvignon Blanc Summer in a Bottle

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MEDIA RELEASE

Media release: Summer has never tasted better than with Allan Scott’s 2012 Sauvignon Blanc.

AScott_Marl_SBlanc_20122-200x300Media release Allan Scott’s 2012 Marlborough Sauvignon Blanc set to be as crisp and clean as a New Zealand summer
As the last of the summer sun sets its time to pack away the backyard cricket sets, pull the covers over the barbecues and take our final twilight strolls along the beach.
But now you can reminisce about the summer that was with a glass of Allan Scott Marlborough Sauvignon Blanc 2012.
The 2012 Sauvignon Blanc is an intense wine which tightens up the palate, giving great length and dancing along to a clean mouth-watering finish each glass a perfect celebration of summertime.
Sensational weather in the later parts of the growing season meant the grapes hung on the vines for two weeks longer than usual allowing hugely intense aromatics to develop without becoming over ripe.
A beautifully distinctive wine to savour and enjoy, Allan Scott Marlborough Sauvignon Blanc 2012 bursts with intense aromatics, teasing the palate with initial soft and fruity flavours balanced by an herbaceous acidity synonymous with Marlborough.
With aromatics of passion fruit, dried herb, tomato leaf and capsicum, complement Allan Scott Marlborough Sauvignon Blanc 2012 with flavourful summer salads and fresh, decadent seafood dishes. Or simply enjoy it on its own as a crisp, refreshing aperitif with friends the summer of Sauvignon Blanc has never tasted better!
And with a fresh new label and bottle to reflect the premium quality of the wine, the Allan Scott Marlborough Sauvignon Blanc 2012 is now encased within a traditional antique green French burgundy bottle, also home to the entire Allan Scott Estate Range (White Label).
Owner of Allan Scott Family Winemakers, Allan Scott, says with the all of the Estate-owned vineyards now producing fruit, the company is able to take advantage of the individual characteristics of each particular vineyard.
“With different soil types and vine age at particular sites we can obtain a mouth-filling profile of Sauvignon Blanc flavours from typical Marlborough herbaceousness, to very ripe tropical flavours,” says Scott.
According to Scott, the packaging refresh for the Allan Scott Sauvignon Blanc 2012 centres on a desire for superior quality stock paper and a change of bottle to better reflect the quality of the wine itself.
“From a clear Bordeaux bottle to an antique green French burgundy bottle, the Allan Scott Sauvignon Blanc 2012 has a more premium aesthetic, and of course housed in a new bottle, it now tastes better!” he says.
Allan Scott Marlborough Sauvignon Blanc 2012 (RRP $21.00) and the full range of Allan Scott Wines are available from Hancocks and online at www.allanscott.com
For more information, visit www.allanscott.com

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Fleur Revell
Fleur Revell is one of the country’s most eminent PR consultants and public relations practitioners with more than 20 years industry experience behind her. Fleur is also a three times Qantas Media Awards winner and Feature Writer of the Year; and has an exceptional working knowledge of the New Zealand media landscape and its accelerating evolution in the digital age.
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