04

Mar 2012

Barista Competition Gives Wellington Coffee Maker Chance to Shine

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MEDIA RELEASE

Muffin Break Barista Competition gives Wellington coffee maker chance to shine.

Nicole Moses of Muffin Break Johnsonville says she entered the competition to challenge herself and would love to travel to Melbourne for the grand final. The barista competition judges coffee makers on their skills as well as their knowledge on coffee and passion for customer service.
A Wellington barista is one of five national finalists competing for a place in a trans-Tasman barista competition final, to be held in Melbourne next month.
Nicole Moses, from Muffin Break Johnsonville, has battled 35 other baristas from across New Zealand to make it to the final five, and now she hopes to travel to the Bean Alliance in Melbourne for the final.
The annual trans-Tasman competition sees Muffin Break baristas from New Zealand and Australia compete in regional competitions, where they are judged on quality and excellence in coffee preparation service.
Moses says the chance to challenge herself and her barista skills was the deciding factor behind why she chose to enter the competition.
“I really just wanted to give it a go,” says Moses.
During the regional competitions entrants were each given 6 minutes to prepare an espresso, cappuccino, latte and a signature coffee, all under the watchful eye of expert judges.
But competitors were judged on more than just how their finished coffee looked and tasted. The judging criteria included preparation of their machinery and workstation, the technical skills of a barista, the sensory evaluation of coffee and their knowledge of the popular brew.
In addition, their passion for customer service also contributed to their final score, which was determined by the event judges, including Master Roaster and Foodco Coffee Guru, Fred Vains.
The Muffin Break Barista Champion will travel to the Bean Alliance in Melbourne for the final. They will also receive an iPad, a coffee machine and grinder for home as well as a $1000 Visa Gift Card. The 2012 Champion will be invited to participate in the Melbourne International Coffee Expo (all expenses paid).
Moses says she would be very excited to win the grand final in Melbourne and the prize.
“I would probably set the coffee machine up here at home and then go on a bit of a shopping spree with the Visa Gift Card,” she says.
For more information, visit www.muffinbreak.co.nz

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Fleur Revell
Fleur Revell is one of the country’s most eminent PR consultants and public relations practitioners with more than 20 years industry experience behind her. Fleur is also a three times Qantas Media Awards winner and Feature Writer of the Year; and has an exceptional working knowledge of the New Zealand media landscape and its accelerating evolution in the digital age.
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