30

Apr 2015

Brad Lepper Joins Prestigious Sebastian Professional International Artist Team

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MEDIA RELEASE

New Zealander Brad Lepper announced as the first first ANZ hairstylist to be offered a place in the globally esteemed Sebastian Professional International Artist Team.

Brad LepperSebastian Professional is proud to announce New Zealander Brad Lepper has earned a place on the Sebastian Professional International Artist Team. Lepper is the first ANZ hairstylist to be offered a place in the globally esteemed program and will now represent the brand globally at events, shows and seminars.

Launched in 2011, the International Artist Team is currently made up of 11 gifted hairdressers from across the globe who are trained exclusively by Sebastian Professional’s Global Artistic Directors, Shay Dempsey and Michael Polsinelli, throughout the year.

“We are very proud and thrilled to announce that Brad has been selected to join the elite Sebastian Professional International Artist Team out of the hundreds of applications across the globe,” said Jerome Toulza, Country Leader Wella Australia & New-Zealand. “Brad will bring his unique vision, talent and craftsmanship to shape the future of Sebastian. This is a fantastic recognition for Brad, and beyond to all the outstanding talents across New-Zealand and Australia who live their passion to elevate and inspire our industry.”

Lepper earned his place on the team following a demanding audition process, in which he was competing against some of the best and most experienced hairdressers in the world. Shortlisted candidates were invited to audition in Madrid, which saw stylists bring to life the Sebastian Professional brand on stage through interpretations of the collection.  Auditions were evaluated by by Christine Heinrich (Global Capability), Olga Sitnikova (Global Education Design), Michael Polsinelli and Shay Dempsey (Global Art Directors). Whilst candidates were judged on experience, technique and ability to lead seminars and shows, personality was also a key aspect of the judging process. A passion for the brand, ability to work within a team and a strong authentic personality fitting the brand image were essential characteristics for the winning candidate.

“This is an exciting new chapter in hairdressing for me, after a lot of hard work and dedication. I’m thrilled to be hairdressing at this level and to work alongside some of the people I consider to be the best in the world,” said Lepper. “Sebastian Professional has always been my biggest driving force in my career and has changed the way I look at hair and hairdressing, and I find it a huge honour to even be considered for the international team. To be part of this team is a massive dream of mine.”

As well as the opportunity to attend special training led by Shay Dempsey and Michael Polsinelli throughout the year, there will also be potential opportunities for Lepper to work on an international level, be featured within the global Sebastian Professional social media channels, and within other brand materials. This achievement provides Lepper an opportunity to gain experience, grow personally as a hairdresser and within his own business.

“I’m excited to bring back what I learn to teach and inspire hairdressers across the world as the first person on the team from the Asia / Pacific region. I believe that Sebastian Professional has the culture and innovative techniques to inspire and grow hairdressers to the next level. There were a lot of people who helped and mentored me along the way, so I really believe in giving back and doing the same for other hairdressers who are on their own journey.” concludes Lepper.

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