21

Aug 2013

Create Curls You Always Coveted – with New VS Sassoon Curl Secret!

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MEDIA RELEASE

VS Sassoon unveils the newest must-have beauty tool- The VS Sassoon Curl Secret™. Designed with ‘Easy, fast and fabulous’ in mind, you are now able to get the curls you want gently, quickly and easily.

Curl SecretThe secret is out! Join the curl revolution and get the stunning curls you’ve always wanted, with the new VS Sassoon Curl Secret™ – the easy, fast fabulous way to curls that are sure to be coveted!

Dying to know what the big secret is? Hair goes in, curl comes out. It’s that simple! With breakthrough new-patented technology to create stunningly perfect curls, the VS Sassoon Curl Secret™ is a unique, innovative one of a kind-styler that makes creating curls a breeze.

Forget your old-fashioned curler – the Curl Secret™ looks nothing like any other curler on the market and unlike traditional curlers, it also does the hard work for you!  Easy, fast and fabulous, the Curl Secret™ creates shiny, long lasting three-dimensional curls – the kind of curls not readily achieved with traditional styling tools.

With the VS Sassoon Curl Secret™, you’re able to get the curls you want gently, quickly and easily. To start curling, simply place a section of hair through the guide. Clamp down and your hair is automatically drawn inside, into a heated curling chamber. Once inside, the hair is softly held and heated from all directions. Your hair is not put under any tension so its elasticity is protected. It takes just seconds to form a perfect curl. A beeper counts out the seconds and tells you when the curl is ready. Simply open to release a perfect curl.

Whether you want highly defined, crisp curls or softer, beachy waves, you can create the style you love and lust after with the Curl Secret™. With different temperature and timer settings that allow you to make your curling style your own, the new VS Sassoon Curl Secret™ is all about getting creative and embracing your individual style.

Just adjust the heat settings to suit your hair then choose from the timer settings to get the curl style you need. Set the timer to the 8 second setting for loose curls; select 12 seconds for defined curls and adjust the setting to 10 seconds for anything in between – it couldn’t be easier!

And no matter what length your hair, the Curl Secret™ can be used on a variety of different hair lengths, from lustrous longer locks to sexy, sophisticated shorter styles.

The Curl Secret™ is also a perfect partner for any hair type – add body to fine hair, an edge to medium density hair or dramatic interest to even the thickest hair, the result is always outstanding and astonishingly achievable with the VS Sassoon Curl Secret™.

VS Sassoon Marketing Manager, Peter Brewer, says the new VS Sassoon Curl Secret™ revolutionises the way women style their hair, giving them the freedom to create the look that they want with ease.

“The VS Sassoon Curl Secret™ brings innovation and uniqueness to traditional curling stylers with its new-patented technology that makes creating curls a breeze – and gorgeous hair look effortless!” says Brewer.

So for covetable curls, make the VS Sassoon Curl Secret™ your curl revolution today!

The new VS Sassoon Curl Secret™ $249.99 is available now from Showroom.co.nz , theshoppingchannel.co.nz and at Farmers, Harvey Norman, Noel Leeming, and from Nov 1st Appliance Shed, Good Guys, 100% Electric stores and other leading Electrical retailers.

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Mark Devlin
With more than 20 years in public relations and marketing Mark Devlin has an impressive portfolio of clients who trust him with their brands. His ability to translate a commercial story into an informative and engaging business piece has seen his clients secure cut-through media coverage, position them as market leaders in their respective fields and grow their businesses substantially.
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