Jul 2012

Domino’s Pizza Takes On Catering Industry

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A new online ordering tool sees Domino’s Pizza branch out into the catering industry, allowing fast and effective mass ordering processes.

doms-cateringThe latest innovation in Domino’s online ordering offer allows east and cost-effective mass ordering for the catering industry. Domino’s Pizza has launched a catering tool across its online ordering platforms in a move that sees the company break into New Zealand’s progressive catering industry.
The new catering tool is the latest innovation in Domino’s online ordering offering, marking the Company’s well timed entry into the catering market in the lead up to Super Rugby finals, New Zealand vs Australia Internationals and the Olympic Games.
Domino’s New Zealand General Manager, Josh Kilimnik, says that while Domino’s have always had the capacity to fill large orders and cater for events, the catering tool will help make the ordering process easy and cost effective for consumers.
We know that Kiwis love sharing pizza, but we also know that it is difficult to put together an order for ten or more people,” says Kilimnik.
“Our new catering tool is the solution because it’s simple and cost effective; customers just select the number of people that they are catering for and the system provides a range of discounted packages to suit.
“The packages vary from including only Value and Traditional Range pizzas all the way through to options including Premium pizzas with drinks, sides and desserts, and pricing is given ‘per head’ to make budgeting and planning easier.
“You can even have the system select popular pizza combinations for you.”
The catering tool is available for both pick-up and delivery orders, and can be accessed through a link on Domino’s current online ordering system.

“The new catering tool is available on www.dominospizza.co.nz, our Accessible site, Mobile site and also through our recently launched Facebook Ordering application,” says Kilimnik.
To access the catering tool, visit www.dominospizza.co.nz

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Fleur Revell
Fleur Revell is one of the country’s most eminent PR consultants and public relations practitioners with more than 20 years industry experience behind her. Fleur is also a three times Qantas Media Awards winner and Feature Writer of the Year; and has an exceptional working knowledge of the New Zealand media landscape and its accelerating evolution in the digital age.
Domino’s Pizza Takes On Catering Industry
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