08

Sep 2012

Free Lunch and Drycleaning Helps Secure Staff

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MEDIA RELEASE

Kiwi tech company Optimizer HQ is taking a novel approach to attracting quality staff in a competitive software developer job market by offering free catered staff lunches and snacks, subsidised childcare, gym memberships and a whole host of other unique benefits, to potential new employees.

manas_portraitKiwi tech company Optimizer HQ is attracting quality staff in a competitive software developer job market by offering more perks that other companies.
Kiwi tech company Optimizer HQ is taking a novel approach to attracting quality staff in a competitive software developer job market by offering free catered staff lunches and snacks, subsidised childcare, gym memberships and a whole host of other unique benefits, to potential new employees.
Optimizer HQ CEO Manas Kumar says that the tactic has already worked successfully in other markets.
_This is a Silicon Valley approach that has worked really well for other companies internationally and we are recruiting in a highly specialised field where we face a lot of competition not just from other NZ firms, but also those overseas.”
Optimizer HQ launched on the German stock exchange in December last year, and is in the middle of an ambitious international expansion programme. Kumar says that he has also been developing a number of new products due for release later in the year.
_Optimizer HQ started the year with nine staff and today we have 29 staff locally and another eight who work for us off-shore. We are looking for at least another ten people for our head office in Auckland. While there is no shortage of applicants for the roles we have advertised, finding quality candidates that will fit in with our work and company culture is another matter altogether.
_We want to find staff with vision, who can see a long-term future with us, and for that, we are prepared to offer them not just a clear line of career progression within the company but also an above-average salary package, and a whole host of other employment benefits which may not be available to them elsewhere,” says Kumar.
These benefits include free healthy catered lunches and snacks, with menus featuring low GI, high fibre foods.
_We have a strong emphasis on providing healthy foods to improve the overall health of our employees and keep them fit. The catered two course meal has a compulsory green salad component and dessert. At some stage I also plan to bring in a nutritionist to offer opinion on what might be the best diet for our individual people,” says Kumar.
All permanent staff will also get life and medical insurance, dry cleaning and public transport allowances, and childcare and gym and fitness allowances. Kumar says it makes sense to ensure that employees are kept happy outside of the workplace.
_A happy, healthy, well-rounded employee with interests outside of work and that feels supported by the company in their home and private lives are more likely to want to stay with that company for a long time.”
_It makes business and economic sense, in that it reduces staff turnover.”

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Fleur Revell
Fleur Revell is one of the country’s most eminent PR consultants and public relations practitioners with more than 20 years industry experience behind her. Fleur is also a three times Qantas Media Awards winner and Feature Writer of the Year; and has an exceptional working knowledge of the New Zealand media landscape and its accelerating evolution in the digital age.
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