01

Jun 2010

Fujifilm Finepix Z700EXR A Touch of Class Right at your Fingertips

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MEDIA RELEASE

The new Finepix Z700EXR from technology leader Fujifilm combines both style and functionality to produce a sleek new camera.

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Fujifilm’s new Z700EXR combines style, award-winning technology and a gorgeous LCD touch screen – features which prove that this smart camera is in a class of its own.

The ground-breaking Z700EXR proves that buttons are so 2009, combining advanced features including an 5x zoom lens, 12 megapixel resolution and 720p HD image capture for pictures that are just as magnificent as the camera itself.

The 3.5 inch touch screen not only lets you take and view photos at the touch of a finger, but also provides a large, bright screen to compose and admire your photos – perfect for sharing them with friends.

Oozing luxury and sophistication, the Z700EXR is available in both Black and Red and features a slim metal body.  Its pocket-sized dimensions mean you can take it anywhere so you’re always ready to capture that once in a lifetime moment.

The Z700EXR also incorporates Fujifilm’s award-winning Super CCD EXR sensor, prized for bringing a new level of image quality to the market.  EXR has the unique ability to automatically switch its behaviour dependent on the shooting conditions or can be manually adjusted, perfect for both amateur and expert photographers.

Tired of trying to capture the perfect shot?  With the Z700EXR, you can finally say goodbye to fuzzy edges thanks to the innovative Dual Image Stabilisation feature which minimises blurring while the Pro Low-light Mode ensures great photos, even in poor light.

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 For every social networking fan there’s even the added bonus of the Facebook/YouTube Easy Upload mode.  This convenient feature makes it quick and easy to post photos and videos online.  The one-touch easy web upload button on the Z700EXR allows you to select and mark movies and pictures to post online, which upload directly to your favourite site once the camera is connected to your PC.

Keeping with the latest trends in technology, the Z700EXR also features high definition image and movie capture so you can re-live every moment on your HD television and new Face Recognition Technology which recognizes up to pre-programmed 8 people! What more can you ask for?

Key features at a glance

  • 12 Megapixel Super CCD EXR sensor
  • Fujinon 5x zoom lens (36-180mm equivalent)
  • 3.5 inch wide 460K dot touch screen LCD
  • Dual Image Stabilisation – CCD shift
  • 720p HD capture for stills and movies
  • ISO sensitivity to 3200
  • EXR Auto
  • Up to 400% expanded dynamic range
  • NEW Easy Web Upload function
  • NEW Face Recognition
  • NEW Pet Detection
  • NEW Image Search
  • NEW Dual Direction GUI and Dual Image Display
  • Pro Low-light Mode
  • Face Detection
  • Natural Light with Flash
  • Auto Picture Rotate

The Fujifilm FinexPix Z700EXR is available from electronic and photographic stores nationwide.  (RRP $499.99)

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Fleur Revell
Fleur Revell is one of the country’s most eminent PR consultants and public relations practitioners with more than 20 years industry experience behind her. Fleur is also a three times Qantas Media Awards winner and Feature Writer of the Year; and has an exceptional working knowledge of the New Zealand media landscape and its accelerating evolution in the digital age.
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