17

Jan 2011

Mix, Mingle and Get Set Up This Season with Herbal Essences

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MEDIA RELEASE

Mix, Mingle and Get Set Up This Season with Herbal Essences a new hairspray perfect for summer socialising!

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Summer brings with it the promise of pretty party dresses, nights out on the town and the ultimate warm weather romance.

But this summer you don’t have to rely on your friends to play matchmaker. Now you can set yourself up for any occasion with new Herbal Essences Set Me Up Hairspray – which will stay up with you ‘til the early hours of the morning.

The new Set Me Up Hairspray’s Lily Bliss fragrance, infused with cactus flower and bamboo, will leave you with hair that shines and smells luscious. This max hold hairspray is the perfect finish for any hairstyle, adding shine, hold and fragrance to your do.

Herbal Essences ambassador Leighton Meester says she loves the new Herbal Essences Set Me Up Hairspray.

“When you’re going somewhere at night and you don’t have a chance to go home, you can put your hair in a low bun or chignon, with just a few bobby pins and set it with a little hairspray and you’re done,” says Leighton.

“I’m usually really tentative about hairspray as it can feel very rough, but this product lingers lightly in my hair and keeps it very soft and still touchable.”

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The styling polymers in the product dry quickly to help finish off your look in an instant. As the solvents in the hairspray evaporate, they dry and form bonds between the hair strands for maximum hold. These styling polymers will hold your hair for the whole day, making the hairspray a great addition to perfect any style.

Leighton Meester’s hairstylist and Herbal Essences hair ambassador Charles Baker-Strahan says luscious hair is about all the senses coming alive essentially.

“You have beautiful shine, you have amazing fragrance and you have great condition as well. It’s tactile, it’s soft and it all comes together to create a really luscious quality of hair,” he says.

All of Herbal Essences styling products work with your hair to give you luscious locks no matter what look you’re after. Use in conjunction with Herbal Essences shampoo and conditioners for amazing hair.

Herbal Essences Set Me Up Hairspray (RRP $7.16) is available from supermarkets and pharmacies nationwide.

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Fleur Revell
Fleur Revell is one of the country’s most eminent PR consultants and public relations practitioners with more than 20 years industry experience behind her. Fleur is also a three times Qantas Media Awards winner and Feature Writer of the Year; and has an exceptional working knowledge of the New Zealand media landscape and its accelerating evolution in the digital age.
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