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May 2013

Nab The Best In Your Neighbourhood – with Yelp!

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MEDIA RELEASE

Fancy a curry but want to know where the locals go? Want to treat the kids to a new toy that educates as well as entertains? Revolutionise the way you shop and nab the best in your neighbourhood from takeout to toy shops with Yelp, the online review site that helps you find what you want, where you want it!

Yelp_Logo_Outline-300x200The exciting arrival of Yelp in New Zealand gives Kiwis the chance to review and share their shopping experiences in their communities in a unique new online forum at www.yelp.co.nz. The rapidly growing site allows you to identify the most popular businesses closest to your location – just tap into Yelp from your mobile phone and you’re connected to the local services you’ve been looking for.

Even better, when you search you’ll also be shown the most highly ranked examples in your nearest location, along with reviews, tips, photos, directions and additional business information from fellow Kiwis. So forget taking a stab in the dark – with Yelp you can be sure you’re getting the best service near you – whether it’s a spa treatment, soy flat white, sports shoes or surgical stitches!

A local business guide and review site with social networking services, Yelp launched in the US in 2004 and now boasts a presence in 21 countries, uses 12 languages and enjoyed more than 100 million monthly unique visitors in January of this year*.

Vice President of New Markets, Miriam Warren, says Yelp gives New Zealanders the opportunity to review and share their experiences in a way that is fun and beneficial both for them and their fellow shoppers.

“We are excited to connect Kiwi consumers with great local businesses and watch as they make Yelp their very own local guide,” says Warren.

“New Zealand is home to such a colourful range of experiences and we’re looking forward to reading the chorus of opinions on where to find the best fish and chips, watch the rugby live on-screen at local bars, or try the nation’s best wines!”

Yelp’s free iPhone and Android applications are available now. So nab the best in your neighbourhood with Yelp – the smart way to find great local businesses near you!

To learn more and see pictures of Yelp.co.nz and its iPhone and Android applications, visit the Yelp Official Blog (http://officialblog.yelp.com).

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With more than 20 years in public relations and marketing Mark Devlin has an impressive portfolio of clients who trust him with their brands. His ability to translate a commercial story into an informative and engaging business piece has seen his clients secure cut-through media coverage, position them as market leaders in their respective fields and grow their businesses substantially.
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