20

Feb 2015

Revolutionary New Dryer Delivers QUICK, QUIET and QUALITY Salon Results

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MEDIA RELEASE

Meet the brand new VS Sassoon 3Q High Performance Dryer that will deliver the three Qs for your hair better than ever before – Quick, Quiet and Quality.

UL2A5228Love the feeling of salon-dried hair, but struggle to get the same shiny, healthy-looking locks at home? Meet the brand new VS Sassoon 3Q High Performance Dryer that will deliver the three Qs for your hair better than ever before – Quick, Quiet and Quality.

In the biggest breakthrough in hairstyling since the hand-held dryer first launched, the lightweight VS Sassoon 3Q High Performance Dryer boasts new brushless motor technology which means it dries 70% faster with airspeeds of an incredible 150km per hour!

Perfect for all hair types, including women with long or thick hair who find it hard to hand-dry their hair, the quick-dry capacity of the 3Q dryer means hair is exposed to heat for less time, helping it to remain healthier than ever. It also boasts ceramic technology, which enables hair to more easily and effectively absorb heat in a way that minimises damage and stress.

Forget the frizzies too – high ionic conditioning eliminates static, and styles faster, while trapping moisture to reduce frizz by up to 75%, leaving you with shiny, smooth hair that is salon quality every morning.

Plus, you won’t feel like you’re sitting in the airport every morning as the 3Q’s patented noise reduction technology reduces standard dryer noise by 40% for a quieter experience.

Using a next generation ‘SmartTech’ brushless motor, which uses magnets and electronics to drive the motor, not only provides a quicker dry but it also extends the life of the dryer by 10 times. That means if you were to use your 3Q hair dryer for 15 minutes every day, you can expect the motor to last more than 50 years!

It’s also lightweight – the 3Q dryer weighs only 550gms, meaning you can dry in comfort and with complete control without feeling like you just did an upper body workout before you leave the house for the day.

The VS Sassoon 3Q High Performance Dryer has three heat and three speed settings to allow you to customise your hair drying experience, and a true cold setting to allow you to set your hair. Unlike many other dryers, the 3Q cuts the motor rather than turning off the heat, meaning it works straightaway and is genuinely cold.

For those with curly hair, the 3Q offers a diffuser attachment to build life and volume into your locks, and to dry natural curls. Simply scrunch hair dry to create texture and loose waves.

Or use the concentrator to allow you to style with greater precision if you’re straightening a fringe or dealing with a particularly stubborn piece of hair that just won’t behave.

No matter what your hair type or style, the 3Q dryer is sure to get you there quicker and quieter while keeping your locks looking shiny and sleek – what more could you want?!

The VS Sassoon 3Q High Performance Dryer (RRP $239.99) is now available exclusively at Farmers (until 1 April, 2015), and then at Harvey Norman, Betta Electrical and leading electrical retailers.

For more information, visit www.vssassoon.co.nz, or join us on Facebook www.facebook.com/VSSassoon.

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