20

Feb 2015

Slide into Summer with Mr Beak’s Beef & Cheese Burgers

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MEDIA RELEASE

New Mr Beak’s Beef & Cheese Burger patties are the first of their kind, and are set to make your summer nights’ of cooking easier and more delicious.

beefcheeseburgerBad love songs and terrible Dad jokes – cheesy isn’t always good, but when it comes to a deliciously juicy, fresh burger pattie with chunks of real cheese for your BBQ, it’s perfection on a plate!

The new Mr Beak’s Beef & Cheese Burger patties are the first of their kind, and are set to make your summer nights’ of cooking easier and more delicious. Forget the time and effort of making your own burger patties from scratch and slicing endless pieces of cheese – instead just put these fresh patties on the BBQ or under the grill for a quick and tasty meal.

Plus, you can also now try Mr Beak’s Beef & Cheese Slider patties – a mouth-watering mini option for a small plates-style lunch with friends, or to keep little tummies happy at your family BBQ dinner.

Made in New Zealand with local ingredients and beef, the burgers and sliders have no artificial colourings or flavourings, and no added MSG. Sure to tempt everyone’s tastebuds, they are bursting with real chunks of tasty cheese, as well as garlic, onions and a hint of paprika for an extra zing.

Simply add your favourite salads, condiments and pattie to a fresh burger bun to make a signature stack or slider that will become an instant summer hit at your house – try classic tomato, lettuce, and tomato sauce, or go gourmet with rocket, fruit chutney and red onion.

“Beef and cheese burgers are a favourite amongst kids and adults alike, and we know they’ll be a hit this summer with busy families,” says Mr Beak’s Managing Director, Graeme Laurence. “These burger patties are the first of their kind in New Zealand, and a great option for a meal that doesn’t cost much, but tastes great.”

A family-owned business for more than 130 years, four generations of Beaks have worked in the meat industry on every continent, searching for the best flavours and combinations.

Each Mr. Beak’s recipe is crafted in small batches in New Zealand, using traditional methods to create tastes that replicate their love of flavours from across the globe and inspiring their reputation as ‘True Taste Pioneers’.

Mr Beak’s Beef & Cheese Burger come in packs of four (RRP$6.99), and Mr Beak’s Beef & Cheese Slider come in packs of six (RRP$6.99). The products are exclusive to Countdown.

For more information, visit www.facebook.com/mrbeaknz

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Fleur Revell
Fleur Revell is one of the country’s most eminent PR consultants and public relations practitioners with more than 20 years industry experience behind her. Fleur is also a three times Qantas Media Awards winner and Feature Writer of the Year; and has an exceptional working knowledge of the New Zealand media landscape and its accelerating evolution in the digital age.
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