Mark Devlin

Mark Devlin is a dynamic Auckland entrepreneur who provides PR counsel for some of the world’s most recognisable brands.

With more than 20 years in public relations and marketing, Mark has an impressive portfolio of clients who trust him with their brands.

His ability to translate a commercial story into an informative and engaging business piece has seen his clients secure cut-through media coverage, position them as market leaders in their respective fields and grow their businesses substantially.

Mark Devlin’s experience as a former FMCG company owner gives him an insight into the needs of his clients and how to balance those with the demands of their target media.

Along with his extensive experience in FMCG marketing Mark specialises in technology, business, corporate communications and crisis and issues. His skills include, integrated campaigns, business to business and market research and marketing.

His expert counsel in brand, strategic and tactical public relations has benefitted his clients not just in the local media landscape but across international media organisations.
In his previous role as the manager for TVNZ’s One News audience research Mark was responsible for translating viewer expectations into programming decisions.

Mark Devlin was later headhunted to spearhead the strategy and business improvement team at TVNZ which identified and capitalised on opportunities for improvement in business efficiency where he remained until leaving to start his own company.

Mark previously ran a wholesale and retail distribution company Smart Nutrition which became a dominant force in the health food industry before selling to start Impact PR. He has previously been recognised by Unlimited magazine as one of New Zealand’s most dynamic entrepreneurs.

Mark’s current client portfolio includes: Jaguar Land Rover, Volvo, Sanitarium, Jucy, GlaxoSmithKline, and Johnson & Johnson.